Nourishes and improves damaged hair, replaces lost minerals and builds volume and shine. The coat can be better shaped and styled. Because of the unique properties of Texture Magic, it can be used on ANY coat and colour, including black. Texture Magic does not discolor the coat like chalk. It does not need to be colour matched as the powder crystals mix with each colour. It does not create a chalk cloud when the dog shakes. Texture Magic powder is invisible, not tactile and does not weigh down the coat like many other products.